![]() ![]() This story will stay live for 24 hours.Ĭopyright 2018 Kiza McDonald / All Rights Reserved. ![]() If you know specific people are interested in what you’re sharing, be sure to send the story directly to their inbox, in addition to adding it to your story. Click the chain icon at the top of the screen and paste your link! Because the feature is relatively new to the masses, you’ll still need to instruct your viewer on how to make the next step. Be sure to feature your product or a striking visual that connects to the link you’ll be providing. For all links, be sure to add any necessary campaign tracking. In fact, it’s the first time ever that users can add links to Instagram that aren’t the link in their bio It’s currently available to users on an Instagram Business profile with 10K+ followers. The basic swipe up feature is only available to accounts with over 10,000 followers, or verified accounts (that. Add links to your Instagram stories Last year, Instagram rolled out the ability to add links to Instagram Stories, and it’s a pretty big deal. If you are linking to a blog post, ensure that it’s easy for visitors to share your content. how do I add a link to my Instagram story. If you are linking to a lead generation form, be sure to use a landing page that further explains the lead magnet. You can bring your story to life in new ways with text and drawing tools. Instead, you can share as much as you want throughout the day with as much creativity as you want. With Instagram Stories, you don’t have to worry about overposting. If you are linking to a product, be sure that instant checkout options are enabled and that your product page answers all questions that your customer may have. For businesses, the insert link function to stories allows brands to establish sales/marketing activities straight from the app itselfsolidifying Instagram as a profitable acquisition channel. As you share multiple photos and videos, they appear together in a slideshow format: your story. Luckily, you can now request verification in less than 5 minutes! How to use Instagram Stories to drive traffic to a conversion Curtis Joe / Android Authority In the Website field, enter the URL for the link you want. Who can use Instagram Story Links?Ĭurrently, only verified accounts or accounts with over 10,000 followers can utilize Instagram Story Links. Add the link in your profile bio Start by going to your Instagram profile and pressing Edit profile. This is a very good traffic driving tactic to add to your Instagram marketing tool belt. This “Swipe Up Link” works incredibly well for ecommerce businesses. Instagram’s “Swipe Up Link” allows you to take advantage of a user’s impulse interest and take them immediately to where you want them to go. ![]()
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